The expansion of Ibis brand family across Europe

david.cWorld News9 hours ago4 Views

Ibis is increasing its presence in Europe by opening new hotels across its three brands—Ibis, Ibis Styles, and Ibis Budget. These new establishments are located in various countries and cities, showcasing the brand’s continuous expansion in the European hospitality sector.

The Ibis brand family has recently launched hotels in different European nations such as Germany, Spain, Belgium, and the UK. A notable addition is the opening of Ibis Styles in Tallinn, which represents the brand’s first property in Estonia.

The focus of Ibis’ recent openings has been on urban centers and locations near airports. For example, Ibis Styles Madrid Airport Valdebebas, with 260 rooms, is strategically situated close to landmarks like the IFEMA exhibition center and Wanda Metropolitano stadium, catering to both business and leisure travelers. Similarly, properties like Ibis Styles Debrecen Airport in Hungary and Ibis Styles Katowice Airport in Poland cater to travelers looking for convenient access to major transportation hubs.

Moreover, Ibis has also opened hotels near Berlin Brandenburg Airport, reinforcing its presence in areas with high demand for affordable accommodations.

The brand’s expansion extends to key European markets with recent openings including Ibis Budget Madrid Albasanz in Spain, Ibis Styles Neckarsulm in Germany, Ibis Budget La Rochelle Puilboreau in France, and more.

One unique aspect of the Ibis Styles brand is its emphasis on incorporating local influences and design elements. Each Ibis Styles hotel integrates local cultural and environmental themes into its design, offering a distinct experience at every property.

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