Rural voters are key to Trump’s base. They’re about to pay the price for his trade war.

This excerpt is from the May 15 episode of “Deadline: White House.” Walmart, the largest retailer in the US, has confirmed that Donald Trump’s trade policies will raise costs for consumers. Walmart CEO Doug McMillon stated during an earnings call that the higher tariffs would mean higher prices for customers. McMillon mentioned that despite efforts to keep prices low, absorbing all the pressure from tariffs, even at reduced levels, is challenging due to slim retail margins. The most affected by these price hikes will likely be low-income Americans, particularly those in rural areas, who are also part of Trump’s core supporters.
The article highlights that the economic impact of the current situation, caused by Trump’s actions, is distinct from previous tough times faced by Americans, like the 2008 financial crisis. It notes that the blame for the economic downturn this time lies with the US president. The piece also points out that Republican lawmakers are apprehensive, realizing they won’t be able to shift blame to Democrats, Joe Biden, or the financial sector when consumers in Trump’s support base feel the effects of rising prices.
The article suggests that if the GOP in Congress truly wanted to assist their core voters, they would reverse the tariffs and hold the president accountable. Instead, they are ensuring that Trump’s trade war impacts every individual who supported him when they shop at Walmart.