Ted Sarandos, the co-CEO of Netflix, was present at the Netflix FYSEE event for “Squid Game” at Raleigh Studios Hollywood in Los Angeles on June 12, 2022.
Netflix reported strong earnings on Thursday, with revenue increasing by 13% in the first quarter of 2025. The company credited the higher-than-expected revenue to increased subscription and advertising revenue. In January, Netflix raised its pricing across its plans, setting the standard plan at $17.99 a month, the ad-supported plan at $7.99, and the premium plan at $24.99.
For the first time, Netflix did not disclose quarterly subscriber data, focusing instead on revenue and other financial metrics as performance indicators. Despite market uncertainties due to trade policies, the company maintained its full-year revenue forecast between $43.5 billion and $44.5 billion.
Netflix’s co-CEO Greg Peters expressed confidence during the earnings call, stating that the company has not seen significant impacts and historically, entertainment has shown resilience during tough economic times. Netflix shares rose about 2% in extended trading following the earnings release.
In the first quarter ending March 31, Netflix exceeded estimates with earnings per share of $6.61 and revenue of $10.54 billion. Net income for the period was $2.89 billion, up from $2.33 billion a year earlier. The company is focusing on advertising to offset slowing subscriber growth, launching an in-house ad tech platform in the U.S. with plans for international expansion in the future.