How Kylie, Kendall Jenner, Bad Bunny and Timothee Chalame score seats in Knicks coveted Celebrity Row at MSG

The most sought-after spot for celebrities in New York right now is not a trendy club or popular restaurant. A-listers such as Timothee Chalamet, Kylie Jenner, Kendall Jenner, and Bad Bunny were all spotted in the appropriately named Celebrity Row at Madison Square Garden on Monday night for the Knicks-Celtics game. Cardi B also made an appearance at Game 4 of the 2025 Eastern Conference semifinals, debuting her new romance with New England Patriots wide receiver Stefon Diggs.

According to an insider familiar with securing seats in the prestigious Celebrity Row for top-tier clients, it is where the biggest names can be found in the front row. The insider mentioned that getting a seat in this exclusive area is invitation-only and celebrities are selected based on their popularity and appeal to the Knicks fan base. Notable regulars like Spike Lee, Ben Stiller, and Tracy Morgan were also seated in this coveted area.

The insider revealed that being a devoted fan, like Chalamet and Spike Lee, increases the chances of sitting in Celebrity Row. Loyalty to the Knicks has been a determining factor for celebrities like Morgan, Stiller, and Chalamet in securing priority access to these coveted seats. The insider also emphasized that stars who are actively involved in charitable endeavors, like supporting MSG’s Garden of Dreams Foundation, are also highly considered for Celebrity Row.

Stars who make it to Celebrity Row are expected to adhere to certain unwritten rules, such as maintaining appropriate behavior while courtside. The insider mentioned that celebrities are aware of the scrutiny they face while sitting front row at a high-profile game. For those who do not make it to Celebrity Row, the next best option is to purchase courtside seats, which can come at a high price.

In summary, securing a spot in Celebrity Row at Madison Square Garden is a privilege reserved for a select few celebrities who are not only popular but also demonstrate a strong connection to the Knicks and the community. The area is not only a gathering place for A-listers but also a symbol of loyalty, prestige, and exclusive access in the world of entertainment and sports.