Bobby’s Burgers by Bobby Flay Expands Arizona Footprint With Deal for Multiple New Restaurants in Phoenix Area

In Phoenix, Arizona, Joe Sample, a franchisee, plans to open new units of the chef-driven burger brand in Maricopa County. This expansion comes after Sample’s recent debut of a Bobby’s Burgers location in Orem, Utah. Bobby’s Burgers By Bobby Flay, a concept co-founded by acclaimed chef Bobby Flay, announced a multi-unit franchise agreement with Sample to grow its presence in Arizona. Sample, a veteran restaurateur, already operates a Bobby’s Burgers outlet in Utah and will now bring the brand to a new audience in Arizona. The first location under this agreement is expected to open in 2026. Bobby’s Burgers, known for its bold flavors and unique menu, offers a variety of signature burgers, fries, and shakes curated by Flay. Sample’s success in Utah and his partnership with Bobby’s Burgers have paved the way for his expansion into Arizona, where he aims to continue the brand’s success.