AI Boom: CHAI Invests Six-Figure Sum in dot AI Domain Acquisition

After a recent rebranding, the innovative social AI platform, CHAI, has secured the new domain, CHAI.AI, to support its strategic expansion. This step emphasizes CHAI’s dedication to protecting its brand, ensuring user trust, and fostering long-term growth in the AI industry.

The acquisition of CHAI.AI is in line with CHAI’s objective to offer a seamless and secure experience for its global community. By obtaining crucial domain variations, CHAI safeguards its brand from cyber threats, misspellings, and potential misuse, guaranteeing users’ access to the authentic platform.

The benefits of this move include maintaining brand integrity by preventing competitors from exploiting similar domain names, boosting user confidence by redirecting common typos to CHAI’s official site, and enhancing SEO and visibility to strengthen CHAI’s online presence.

CHAI was one of the first consumer AI products to reach 1 million users, utilizing the open-source LLM GPT-J technology before platforms like ChatGPT or Llama. CHAI is a social AI platform that enables users to create their own AI, experiencing significant growth, especially among Gen Z users, since its launch three years ago. To further support its growth and broaden its user base, CHAI has undergone a brand redesign.

As of March 2025, CHAI’s focus remains on enhancing its social AI experience through its app, with no current plans for a web app although this may change in the future. CHAI prioritizes user safety by implementing various features to facilitate dynamic chats while ensuring compliance with established guidelines. By continually improving its AI, CHAI aims to enhance user value and experience.

CHAI stands out for delivering engaging and entertaining conversations and interactive experiences through its social AI platform. Users engage with AI to create interactive stories and immersive conversations across various genres, making CHAI a popular choice for those seeking entertainment value.

Founded by William Beauchamp and his sister in Cambridge, UK, in 2020, CHAI has evolved into a rapidly growing company known for offering competitive salaries and maintaining a results-driven culture with a focus on quick iterations. Job opportunities at CHAI can be found on the company’s website.