Accor and Ennismore Expand Network in the Americas With 17 New Hotels

Accor has announced that it is in exclusive negotiations with Royal Holiday Group to purchase 17 management agreements (3,200 keys). The deal includes six current all-inclusive resorts in Mexico (1,660 keys) to be managed by Ennismore, and eleven existing resorts and city hotels in Mexico, Argentina, Puerto Rico, and the United States (1,540 keys) to be managed by Accor PM&E Americas. The total cost of $79 million will be paid gradually to help finance the $130M renovation plan for the properties over the next 30 months.

This move will allow Accor to expand its presence in the Americas with strategically located hotels in beachfront resort destinations. With this acquisition, Accor aims to boost growth in the region, especially in Mexico, and enhance its portfolio of all-inclusive resorts.

After renovation, three properties in Cancun, Cozumel, and Puerto Vallarta will become Rixos Hotels, marking Rixos’ first foray into the Americas. Three other resorts in Cancun, Acapulco, and Ixtapa will retain their current branding, while the remaining eleven properties will be rebranded as Swissôtel, Mercure, Mercure Living, or ibis styles.

Accor Americas CEO, Thomas Dubaere, expressed excitement about expanding the brand’s presence in new locations and contributing to the local communities where the resorts are based. Ennismore co-CEO, Gaurav Bhushan, highlighted the significant growth opportunities in the luxury all-inclusive market with the addition of these six resorts, emphasizing the potential for expansion in key destinations worldwide.

The acquisition is subject to regulatory approvals, including antitrust clearance, and is expected to be finalized in the second half of the year.