1QR Launches New Location Features to Power Deeper Insight Into Dynamic QR Code Marketing

Denver, CO, May 24, 2025 – Leading QR code technology innovator, 1QR, is excited to introduce its latest enhancement – the 1QR Location features. These features are aimed at providing users with detailed insights into where their QR codes are being scanned or clicked.

Scheduled for launch on June 9, 2025, this new functionality allows 1QR users to activate precise location tracking. This feature requests permission from viewers to access location data directly from their mobile devices at the time of scanning. By opting in, businesses and marketers can obtain valuable geographic information related to their QR code interactions.

The collected location data will be visible in the new Location section of 1QR Analytics, a robust dashboard already used to monitor scan activity, link clicks, and device information. Utilizing Google Maps, the visualization tool offers interactive elements such as zoom controls, pin clustering, satellite view, and a Heat Map overlay. These features make it easier to identify popular scanning areas and regional patterns.

Guy Tuell, Co-founder and CEO of 1QR, emphasized the significance of location insights in dynamic QR code marketing. He stated, “Whether overseeing a multi-city campaign, tracking foot traffic near advertisements, or analyzing performance at various retail sites, this feature equips users with powerful mapping capabilities.”

The 1QR Location features will be accessible exclusively to premium subscribers starting June 9. For more information about 1QR and its range of dynamic QR code solutions, please visit: co.1qr.com/about.